You glance at your watch.

It’s 6:28. You’ve been at it since 3.
Crap. Your hot date is at 7. Running late. Sink shower it is.
Nowhere close to done editing…

“…at least all the ideas are laid out, so there’s that. Did I miss anything? I don’t think so? Ok, but how do I make it flow? I need to get the final draft to Stacey for design asap, team cutoff is at noon Thursday…”

You’ve spent dinner completely distracted. Your date just took off. You go home exhausted, plod to your desk, and flip open the laptop.

Or… what if:

5:41 — you’re out of the shower and lip-syncing.
6:17 — dressed to the nines and zenned out.
7:03 — the sunset glints off your aviators as you smile hello.
8:36 — it actually feels like you’re hitting it off. Not just hot, funny to boot.
Next morning, 9:27 — final draft ready in your inbox.
10:31 — Stacey messages back, “thanks, looks good!”

The difference?

Copygloss handled it. Before you left for the date, actually.

For help with editing, email Dan:
[email protected].

Excerpt from “A Farewell to Arms” by Ernest Hemingway

This passage could be replaced with something like: “I sat on a chair and held my cap. I felt my automatic pistol against the back of the chair.”

But it’s the why and how behind the matter of fact that make it come to life. The embellishment is what gives the whole thing crunch.

“We were supposed to…”
“We were just beginning to get some of them.”
“Rinaldi carried a holster stuffed with toilet paper.”

Also as a result — we occupy multiple points in time. The “exact now” of the recollection, the timestamps from the various snapshots, as well as the stretches of time for the ongoing bits.